Ethical Innovation Consulting
Expert guidance for building trustworthy, value aligned and compliant technologies
What we offer
We support researchers and businesses in creating ethical, human‑centered, and legally compliant technologies that deliver real societal value.
Through inspiring lectures, practical workshops, and strategic guidance, we enable you to innovate with confidence and integrity.
Keynotes & Trainings
We provide cross‑disciplinary lectures and trainings that bring together AI, ethics, law, and entrepreneurship — empowering responsible innovation.
Workshops & Co-Creation
We run interactive sessions to co‑develop innovations, prototypes, and ethical frameworks — grounded in user needs, impact, and values.
Advise & Support
We empower leaders to drive responsible innovation by uniting strategy, ethics, and compliance into technology that people trust.
Research & Insight
We support research and innovation with ethics guidance, rigorous analyses, and ethical impact assessments that drive responsible outcomes.
Placing People At The Center Of Innovation
Designing technology that serves humans — not the other way around
Our Team
Meet our team: passionate experts driving ethical innovation
Lukas Madl
Founder & CEO
Mert Cuhadaroglu
AI Ethics & Compliance
Soner Bargu
Value Based Engineering
Theresia Madl
Accounting & Travel
Marco Innocenti
Responsible Resarch & Innovation
Ina Schöne
AB: Dataprotection & AI Governance
Laurin Langeheine
Website, Social Media
Miriam Kuzman
Biotechnology & Ethics
Why We Do What We Do
A Note from the Founder
Innovation only makes sense when guided by human values. Creativity, entrepreneurship, and responsibility belong together. I believe those who build and bring technology into the world carry responsibility for its direction and impact. With over 30 years of experience in innovation and business, it has always been about people for me: choosing the right path, using creative power with care, and shaping innovation that serves society. This is a promise we stand by at innovethic.
Transforming Values Into Business
Make responsibility your strategy, not just your message
Our Clients And Partners
Why Choose Us
Decades of Tech Ethics Expertise
With over 35 years of experience, we have critically examined technology long before AI became mainstream — bringing depth, foresight, and credibility to today’s challenges.
Multidisciplinary & Holistic
By combining ethics, technology, innovation, and business, we deliver integrated solutions — not isolated compliance checklists.
Ethics That Work in Practice
We understand market‑driven innovation across industries and translate ethical principles into practical, actionable solutions.
Human Centered by Principle
Respect, empathy, and responsibility guide everything we do. Human values are the foundation of trustworthy and sustainable innovation.
Design For Trust From Day One
Align your technology with values, governance, and societal expectations